by Stephen OBryan | Jun 20, 2013 | Social Media
Other People’s Money In both the business and nonprofit sectors, the effects of social media and economic transactions is well researched. Bluntly: people can make money with social media. For instance, Digiday reports that “Pinterest accounts for 25...
by Stephen OBryan | Jun 13, 2013 | Social Media
“Social” Mediums are Relational Last week, we looked at how Klout and other online influence measurements work, and how one can quantitatively measure a qualitative question. President Obama has a great deal of influence with a Klout score of 98/100....
by Stephen OBryan | Jun 7, 2013 | Social Media
Ohhh, You Popular! Trying to gauge one’s success or ability to be active in the online social space has generated quite a bit of business. App’s that grade social influence has for some, become a means for helping identify success or ability in social...
by Stephen OBryan | May 23, 2013 | Organizational Culture, Social Media
Who’s Talking About You? Earlier this month, this post about Pinterest discussed who was talking about companies, and the effect on branding and identity. Generally speaking. Based on numbers from this Curalate and Digitas study, less than 30% of brand...
by Stephen OBryan | May 17, 2013 | Organizational Culture, Social Media
Social Media For Organizations: We’re Not In Kansas Anymore If you’ve missed the latest meltdown on social media, here’s the exhaustive post-by-post that was found on the BuzzFeed Food page. Here’s a summary, if you don’t want to read...