by Stephen OBryan | Oct 18, 2013 | Content, Infographics, Social Media
Presenting Content Over the past three weeks, we’ve talked about the power of storytelling and some ideas to make that happen. Although we process much of our decision viscerally at first, the logic part of our brains kick in to help us process our affect. This...
by Stephen OBryan | Oct 10, 2013 | Content, Social Media
Organizational Storytelling Two weeks ago we posted this piece about the power of story in our lives, how the brain makes decisions based on our emotional response to variables, rationalizing the numbers afterwards. As individuals, we love stories and good...
by Stephen OBryan | Aug 8, 2013 | Content, Social Media
Social Media Time Management I’m going to start with a confession: I’m impulsive. When I sit down to do my work, I start checking my personal, professional, and client accounts to see what’s going on. You know, since five minutes ago when I looked...
by Stephen OBryan | May 30, 2013 | Content, Facebook, Social Media
Saving Time on Facebook Trying to learn how to manage your organizational and business social media accounts can be daunting. “Everyone is on Facebook, so I have to use that. But what about Twitter? And should I be doing something on LinkedIn? And is anyone on...
by Theof | Nov 29, 2012 | Blog, Content
Remember when Facebook Marketing was the small business owners dream? We all loved it. The Facebook Marketing Problem Millions and millions of people use Facebook and as a small business owner it was fantastic. Small business could reach out to their audience and get...
by SOBryan | Nov 26, 2012 | Blog, Blog Writing Tips, Content
Content Marketing is Pulling Customers Toward You Last week we talked about the two types of marketing–push and pull. Content marketing is about pulling customers towards you. It’s not just about creating demand, it’s about creating informed...