Who’s Talking About You? Earlier this month, this post about Pinterest discussed who was talking about companies, and the effect on branding and identity. Generally speaking. Based on numbers from this Curalate and Digitas study, less than 30% of brand engagement is by the brands’ themselves. According the write up, The study was created using statistics from over 10 [...]
Social Media and Healthcare
BlogJust a qucik word about Social Media and healthcare organizations. Too many organizations (including healthcare) start off thinking about Social Media the wrong way. They look at Social Media as a short cut to success. They want the killer app, the next hot viral video, something, anything that will set them apart from the competition [...]