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Here is an old video that says a lot. Google’s very own Matt Cutts talks about several issues that pertain to the small biz owner. While it’s from 2007 the information is still good. It’s good validation for using WordPress instead of hand coding it. I hope you find it useful!

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https://buy.louisck.net/statement

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This is really good, really funny SEO stuff. Not just SEO but practical advice. I wisIf two years ago that same SEO hack advised you to write title tags that read like this – “Wedding stuff and wedding things and weddings stuffs and weddings things with more wedding items and this is your place for weddings” – delete those too and write something that doesn’t sound like Elmer Fudd suffering a mental breakdown.h I could just copy them all down but that wouldn’t really be ethical so here you go. Follow the link.

The name of the article is:

The Internet Marketing List: 59 Things You Should Be Doing But Probably Aren’t

I’m too lazy to write a review. I just don’t want to lose it so here it is.

www.skelliewag.org/25-paths-to-an-insanely-popular-blog-261.htm

Image by Ron Cogswell via Flickr

It ranks right up there with the Dali Lama. Don’t refer to either one of them unless you just meet the Dali Lama, are about to meet the Dali Lama or you get to play baseball with Kevin Costner and Ron Howard. (Yes I know that Ron Howard doesn’t really have anything to do with Kevin Costner but thats the whole point). If you were to do any of the things mentioned above I hope you have the good sense not to be writing on your blog until later.

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Isn’t that a saying or something. “The shoemakers children have no shoes?” That’s very much how I feel about my website and my blog. Although I help people all day and night with their websites and their social media content my own site sucks. Yes, it’s very much true. I feel very bad about it but what can you do? The truth is that I’m very fortunate and I’ve taken on a few bigger clients and I’m very, very busy.

No matter how busy I am I always look for research. One of the most important party of my job is to stay up on things that are happening in social media, marketing and technology. Part of this of course falls into the world of marketing.  I recently came across an article in the Harvard Business Review about GE and marketing that I thought was very interesting.

The summary explains General Electrics transformation from a marketing ghetto to a world class organization. It’s a great read! I encourage you to read it.

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So after being a life long PC user I just bought a Mac. Yup it wasn’t without thought and lots of personal soul searching and reflection. Being a company who constantly works on Social Media (while focusing on Content Marketing, Content Strategy) I do lots online. So when I tell people and almost everyone who owns a Mac says “Don’t you love it?, Isn’t it cool?” I always have a hard time answering. You see they want me to gush and tell them  how awesome it is when, well… It’s just okay.

You see lots of what I do is stuff that is online. When I’m developing a site in WordPress and I’m reviewing the content it doesn’t really matter what computer I’m using. The same is true if I’m posting on Twitter, Google+ or even Facebook. You see I pretty much use Google Chrome or Firefox (really I don’t ever use Internet Explorer, nor do I use Safari) and so my experience is very much the same no matter what I’m using.

Of course the Mac has some hocus pocus UNIX stuff with it and that makes everything so much safer (ie, no malware, viruses, spyware, etc) and so that’s the ultimate reason for using the Mac. Yes, yes, I could use Linux but… Seriously, it just seems sooooo hard!

So you won’t hear me say that PC’s suck (they don’t) and you won’t hear me say that Mac’s are for posers and losers (they aren’t). The truth be told, they are just tools tos work with.

Anyway, in the spirit of the New Shiny Mac  (I call it “Shiny”) I present you the latest info-graphic about Mac and PC users!

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by Column Five Media via

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Sometimes Social Media feels like your playing catch with yourself all by yourself. Like no one is listening. Like no one cares. Other times we all find it difficult to come up with new ideas about what to write about, what to say etc. Other times we just want to know what others are saying about us or even the things that we care about.

So whats a poor blogger/social media maniac/tweeter to do? Why find some tools of course! The good people over at Trip Wire Magazine have compiled a list of 30 Useful Social Media Monitoring Tools. 

I must confess I haven’t tried them all but I’m sure that there is something there to intrigue and inspire everyone!

Try them out and let me know what you like and what you don’t!

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I didn’t use to love Twitter. At one time I had a hard time seeing the value in it. I first joined and I didn’t follow anyone and they didn’t follow me. I thought, whats the point. I was sure that it was a bunch of twits who would tell the world that they just ate a Mac and Cheese sandwich and wanted everyone to be happy for them.

Boy was I wrong. I’ve learned that Twitter is my go to place to discover whatever in the world I want to know. Whatever I want to learn about I go to twitter, find an expert to follow and then read what they have to say. When I really want to know something specific. I just ask. I almost always get a through answer.

Here’s an example. A few months back, a friend arranged for me to take a “ride along” in a LAPD Air Support Unit (aka Helicopter). Well being an amateur photographer I was thrilled. But then I wanted to learn everything I could about aerial photography and especially taking photographs in a helicopter. Where to turn? Well of course I Googled it and got some great information. But there was a lot of noise to  filter out and I was sure that there must be more. So what did I do? I turned to Twitter!

I reached out to some of the Giants of photography and they in turn reached out to their followers. In the end I received lots of encouragement, and some great tips! If you would like to see some of the results of my LAPD Helicopter Ride along you can check out some of my photos here on Art Smog. I hope you enjoy!

However the reason I write all this is to encourage you to explore Twitter. There are many, quirky, interesting places for you to go and explore. Mark Schaefer wrote a great blog post entitled “The 20 craziest things you can do on Twitter” It’s a great list full of interesting things. I won’t give it all away because you should really go and check it out for yourself. However I will share one of the twenty to best wet your appetite.

Rock out – Here is a list of the top 50 rock stars on Twitter.  The list includes Brittany Spears. I doth protest.

It’s good fun stuff that you should read. I think the reason it’s so good is because it shows such a cross reference of all the different things you can find on Twitter. Good Luck and i hope you find what you are looking for!

Image by AlphachimpStudio via Flickr

Great little article today on MindFrame. It’s of course about Infographics. There actually is no graphic on the post(which is strange)but they make an interesting poing when the author says..

Well, this is completely possible with the help of infographics. Don’t know what infographics are? You see them everywhere as maps, train routes, in textbooks, magazines, but we don’t see many with nonprofits, and there’s no reason for this. The name says it all; its information put into a graphic.

 

You can check it out here.